Tuesday, February 08, 2005

To Caption Or Not To Caption

Here is the list of Super Bowl commercials that was captioned and not captioned.

I'm pulling the information off from captions.com and you can see the numbers where I am extremely disappointed with FOX-TV (What do I expect from Murdoch?) and stupid NFL folks!

It costs $2,400,000 for 30-sec commercial during the Super Bowl but only $250 each commercial.

And these hearing-owned corporations felt that the captioning was too expensive. Go figure.

Captioned
Miller Brewing Co
Miller Brewing Co
NFL/FOX
Tostitos
Ford
Ford
Ford
Ford
McDonalds
Pizza Hut
Anheuser Busch
Anheuser Busch
Anheuser Busch
O2OPTIX
Pepsi
Pepsi
Pepsi
Pepsi
Bubblicious
GoDaddy.com
Visa Check Card
Quiznos Sub
Subway
Cadillac
Qwest Communications
Best Buy
Cadillac

Not Captioned
Kentucky Fried Chicken
Kentucky Fried Chicken
Great Clips
Leaf Guard
Direct TV
Block Buster
Block Buster
Block Buster
California Milk Advisory Board
NFL - www.jointheteam.com
NFL
NFL Network
Verizon Wireless
Verizon Wireless
Fox Movie/Television Trailers
Olympus
Olympus
FedEx
Anheuser Busch
Anheuser Busch
Anheuser Busch
Anheuser Busch
Anheuser Busch
Anheuser Busch
Volvo
McDonalds
McDonalds
Ameriquest Mortgage Company
Ameriquest Mortgage Company
MBNA
Honda
Honda Ridgeline
Frito Lays
Pepsi
Degree for Men
CareerBuilder.com
CareerBuilder.com
CareerBuilder.com
Taco Bell
Diana Pearl - Silestone
Michelob
United Way
Arbys
Texas Instruments Technology
Cialis
Dairy Queen
QuitPlan
Tabasco
Napster
Staples
Lifetime Fitness
Ford Northland Dealer
Toyota
Mastercard
Emerald of California
Cadillac
Napster
Subway
NFL Shop
Cingluar
Citi Cards

R-

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